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6 tips for dialing in your header
If you understand content hierarchies, you will make good money in DTC. In every Oddit, our goal is to never work with that brand again. Why? Cuz we want to...
6 tips for dialing in your header
If you understand content hierarchies, you will make good money in DTC. In every Oddit, our goal is to never work with that brand again. Why? Cuz we want to...

Brand-First CRO: The Key To Optimizing Your Web...
Have you ever heard of the term, “Brand-First CRO?” Probably not, and that’s because it’s a new idea. (and might we add that it's coined by us here at Oddit?)...
Brand-First CRO: The Key To Optimizing Your Web...
Have you ever heard of the term, “Brand-First CRO?” Probably not, and that’s because it’s a new idea. (and might we add that it's coined by us here at Oddit?)...

How to build a subscription hierarchy that slaps
Subscription offerings are unique. You aren’t just asking a user to purchase something, you are asking them to purchase multiple times with a single task. Communicating clearly to build trust...
How to build a subscription hierarchy that slaps
Subscription offerings are unique. You aren’t just asking a user to purchase something, you are asking them to purchase multiple times with a single task. Communicating clearly to build trust...

Copy tips for a home header 1-2 punch
The best products are easy to describe because they are simple – but copywriting can only go so far. Always make sure your product is visualized in an engaging and easy...
Copy tips for a home header 1-2 punch
The best products are easy to describe because they are simple – but copywriting can only go so far. Always make sure your product is visualized in an engaging and easy...

How to analyze your homepage header
There’s a simple trick for analyzing your own homepage header – look at your header, and answer this question: Is every element communicated as clearly and simply as possible? Here’s...
How to analyze your homepage header
There’s a simple trick for analyzing your own homepage header – look at your header, and answer this question: Is every element communicated as clearly and simply as possible? Here’s...

The balance between conversion & aesthetic
Brand-first CRO is all about finding that perfect balance between what represents your brand best, and what represents your bottom line best (converting). Here’s a few simple tips to make...
The balance between conversion & aesthetic
Brand-first CRO is all about finding that perfect balance between what represents your brand best, and what represents your bottom line best (converting). Here’s a few simple tips to make...