White Label CRO for Marketing Agencies
Most agencies lose clients because they can't offer specialized conversion work in-house. Oddit delivers white label conversion rate optimization audits your agency presents under its own brand — with no retainer, no client-facing vendor communication, and no internal CRO team required. Just expert-level analysis and dev-ready redesigns, fully attributed to you.
100% white labeled
Every deliverable is unbranded by default. Your logo, your cover page, your name on the work. We never appear in the files, the conversation, or the relationship.
More than a report — a ready-to-implement redesign
Not observations and suggestions. Dev-ready Figma redesigns your client's developer can build from the day they receive them.
Fixed fee, no retainer required
Buy a report when you need one. No monthly commitment, no scope negotiations, no surprise invoices. One fixed fee, one complete deliverable.

How Our White Label CRO Process Works
You send the brief
We audit and redesign — invisibly
You present it as your own
What Your Agency Receives With Every White Label CRO Report
Every Oddit white label CRO report is built with agency resale in mind. The deliverables are polished enough to present to a client's leadership team, specific enough to hand directly to their developer, and strategic enough to justify a premium line item in your retainer.
Dev-ready Figma redesigns Annotated redesigns of your client's highest-impact pages — homepage, product or service pages, landing pages, cart, checkout — with desktop and mobile views included. Ready for a developer to build from directly, no additional briefing needed.
25–50+ page strategy PDF A full written rationale for every change, organized by conversion impact. Documents the CRO principles behind each recommendation so your team — and your client — understands the thinking, not just the output. Makes your agency look deeply strategic.
Prioritized A/B testing roadmap Test hypotheses ranked by expected conversion impact and implementation complexity. Gives your client a clear path after initial implementation and naturally positions your agency for ongoing testing retainers — turning a one-time project into recurring revenue.
Fully unbranded deliverables Every file arrives without Oddit branding, logos, or vendor identification. You add your agency cover, logo, and contact details before sharing. We don't insert ourselves into the work — or the relationship.
Choose the Right White Label CRO Report for Your Client
Both reports deliver the same white label format — fully unbranded, dev-ready, and built to be resold. Essential targets your client's highest-priority conversion pages. Pro covers their full funnel from first visit through post-conversion.
Oddit Essential
$2,250
x10 Redesigned sections
Our team reviews the pages submitted in your order and selects 10 sections to redesign for conversion. Usually this includes your cart and navigation as 2 of the sections as these are critical. A section is essentially a piece of your site you can see in a single view (ex. PDP Buy Box)
x10 Redesigned sections
25+ Page Oddit Report
Every design change is detailed with clear rationale in our clear and thorough report. Our reports not only help get your team aligned on the changes, but also act as an educational tool internally.
25+ Page Oddit Report
Navigation and Slide-in Cart Redesign
Your cart and navigation are the start and end point of the customer experience, making the critical for conversion. We optimize the design, information hierarchy, and ensure the right elements are in the right spot for highest click-through.
Navigation & Slide-in Cart Redesign
Mobile and Desktop Design in Figma
We send you all your new designs in an organized Figma file. Pass them off to a developer, or use as a starting point for future page designs.
Designed for both Mobile and Desktop
Top-Level Copy Review
As part of the design process we also review and edit any necessary top-level copywriting on site. This includes headlines, sub-headings, and button labels – anything that will have an effect on conversion!
Top-Level Copy Review
PLUS
Net New Section Designs
If something critical is missing from your site, our team will design a new section from scratch and add it to the page.
Net New Section Designs
Oddit Pro
$1,750+
Redesign and optimization of selected pages
Our team reviews the pages purchased in your order and redesigns them for conversion from top to bottom – no stone left unturned.
Redesign and optimization of selected pages
Navigation and Slide-in Cart Redesign
Every design change is detailed with clear rationale in our clear and thorough report. Our reports not only help get your team aligned on the changes, but also act as an educational tool internally.
50+ Page Oddit Report
Navigation and Slide-in Cart Redesign
Your cart and navigation are the start and end point of the customer experience, making the critical for conversion. We optimize the design, information hierarchy, and ensure the right elements are in the right spot for highest click-through.
Navigation & Slide-in Cart Redesign
Mobile and Desktop Design in Figma
We send you all your new designs in an organized Figma file. Pass them off to a developer, or use as a starting point for future page designs.
Designed for both Mobile and Desktop
PLUS
Page Flow Optimization
In addition to redesigning your pages, our team also optimizes the page flow of your purchased pages. We ensure the flow of information is presenting the most critical content first, and telling the customer a clear story to optimize conversion.
Page Flow Optimization
Net New Section Designs
If something critical is missing from your site, our team will design a new section from scratch and add it to the page.
Net New Section Designs
Not sure which fits your client's scope? Request a free sample section first — no credit card, no commitment.
Which Oddit is Right for Me?
Oddit Essential
Perfect for those seeking quality design & UX improvements on a more focused level (10 sections across 1-2 URLs). Great for budget conscious brands who would see significant lift by helping a single offering stand out.
- For businesses just starting to A/B test
- For single-SKU brands and products
- For smaller websites (5-10 pages)
Oddit Pro
Built for those looking to optimize multiple on-site journeys. The Oddit Pro ensures every detail is optimized to help you deliver a cohesive user experience and lower those acquisition costs. The Oddit Pro is perfect for sites that house a lot of information, products, or pages.
- For businesses who A/B test on the regular
- For websites with multiple products & journeys
- For medium-large websites (10-100 pages)
Why Agencies Add White Label CRO to Their Retainer Packages
The agencies that retain clients longest aren't just running campaigns — they're solving performance problems. Adding white label CRO to your offering shifts the conversation from "what did we spend?" to "what did we fix?" That shift changes client relationships fundamentally.
Clients stay longer
Clients who receive CRO work alongside media buying or SEO retain longer because results compound. One agency partner reported average client lifetime increased from 9 months to over 2 years after adding CRO audits to their retainer packages.
Retainers get bigger
A dev-ready conversion audit is a tangible premium deliverable that justifies higher monthly fees. You're no longer selling hours or ad management — you're selling measurable performance improvements with a concrete output your client can see and implement.
You stand apart from other agencies
Most agencies offer media buying, SEO, or creative. Very few offer conversion optimization with dev-ready designs. Adding white label CRO to your menu immediately separates you from generalist competitors pitching the same services.
No overhead, no hiring
A specialist CRO hire costs $80–120k per year. Building the capability takes months. Oddit's white label model gives you on-demand access to expert-level conversion work with none of the overhead — at a fixed, predictable per-project cost.
What We’re Especially Good At
“Above the Fold” Hyperfocus
Easy-to-understand Rationales
A/B Testing Ideas
Before & After Mockups
Brand Consistency Clean Up
White Label CRO for Any Client Type
See the Quality of Our White Label CRO Work — Before You Resell It
Before you put your agency's name on it, see exactly what you're delivering to clients.

What’s a Section?
Think of a section like a slice of a page, containing specific content & functionality–like a product card or reviews section.
Collapsible content
How do you make sure my agency brand stays front and center?
All deliverables are unbranded by default — no Oddit logo, no website, no vendor identification anywhere in the files. You receive the package, add your agency logo, cover design, and contact details, then share it with your client. We never communicate directly with your clients and never insert ourselves into the relationship.
Do I need a retainer or long-term contract?
No. We work project-by-project with no retainers, no contracts, and no minimum volume. You buy a report when you have a client who needs one and come back when the next one comes up. No ongoing commitment required.
What types of clients does white label CRO work for?
Any client with a website that needs more visitors to convert. Our white label CRO audits work for ecommerce brands, SaaS companies, lead generation businesses, service providers, B2B firms, and local businesses. If your client wants more conversions from existing traffic, an Oddit report applies.
How is this different from hiring a CRO contractor?
A contractor requires onboarding, project management, and ongoing coordination — and their quality varies. Oddit delivers a consistent, fixed-scope package every time, with zero client-facing communication from our side, in a format designed specifically for agency resale. No management overhead on your end.
Can I see the work before I resell it to a client?
Yes. Our free trial delivers one redesigned section from any site — fully unbranded and formatted exactly like a paid white label deliverable. It's the clearest way to evaluate quality before putting your agency name on it.
What exactly is in the white label CRO package?
Every white label CRO report includes: dev-ready Figma redesigns of conversion-critical pages (desktop and mobile), annotated copy rewrites, before-and-after mockups, a 25–50+ page strategy PDF with rationale for every change, and a prioritized A/B testing roadmap. All delivered without Oddit branding.
Can I set my own pricing when reselling?
Yes. Oddit charges a fixed fee per report. How you package, price, and present the work to your client is entirely your decision. Your margins, your positioning, your call.
How long does delivery take?
Most reports are delivered within 3–4 weeks of receiving the brief and relevant analytics data. Turnaround varies based on site complexity and the revision rounds included in the package you select.