Trusted by 10,000+ brands worldwide
Ecommerce CRO Audit Services That Drive Revenue Growth
Your store gets traffic. But if conversions aren't where they should be, the problem isn't your ads or your product — it's the friction your visitors hit before they buy. Oddit's ecommerce CRO audit finds exactly where your customer journey breaks down and delivers dev-ready redesigns to fix it. No vague recommendations. No agency retainer. Just results.
Quantitative + qualitative analysis
We combine funnel data, session recordings, and heatmaps to find not just where visitors drop off — but exactly why.
Dev-ready Figma redesigns
Every friction point we identify comes with a redesigned solution your developer can implement immediately — no briefing required.
25–50+ page strategy report
A full PDF walkthrough of every finding, every fix, and the CRO rationale behind each change — so your team understands the strategy, not just the output.
How Our Ecommerce CRO Audit Works
Share your store
We audit every conversion-critical page
Implement and measure
Why an Oddit Report Outperforms a Traditional Ecommerce CRO Audit
Traditional ecommerce CRO audit agencies run lengthy discovery processes, charge monthly retainers, and deliver strategy documents that still leave implementation to you. Oddit was built to close that gap. You get expert-level audit depth — the same analysis a senior CRO specialist would perform — plus the dev-ready designs, copy, and strategic rationale to act on it immediately. Same outcome. Fraction of the time. Fixed cost.
Deeper than a checklist Most CRO audits follow a generic checklist. Oddit's analysis is built on patterns from 10,000+ ecommerce store reviews — so every finding is grounded in what actually moves the needle for real stores, not just best-practice theory.
Designs included, not extra A typical audit tells you what to fix. An Oddit report shows you — with Figma redesigns for every identified friction point, ready to hand straight to your developer. No separate design phase required.
Fixed fee, full scope Audit agencies charge retainers. Oddit charges a one-time fixed fee starting at $2,250. You know exactly what you're getting, exactly what it costs, and exactly when you'll have it — before you spend a dollar.
Ecommerce-specific expertise Our entire focus is conversion — specifically for ecommerce stores. Every audit touchpoint we evaluate (homepage, product pages, cart, checkout, mobile UX) is assessed through the lens of how shoppers actually behave and what makes them buy.
Choose Your Ecommerce CRO Audit Report
Both Oddit reports include a full ecommerce CRO audit, dev-ready Figma redesigns, copy improvements, and the strategic rationale behind every change. The difference is scope — Essential focuses on your highest-impact pages, Pro covers your full conversion funnel.
Oddit Essential
$2,250
x10 Redesigned sections
Our team reviews the pages submitted in your order and selects 10 sections to redesign for conversion. Usually this includes your cart and navigation as 2 of the sections as these are critical. A section is essentially a piece of your site you can see in a single view (ex. PDP Buy Box)
x10 Redesigned sections
25+ Page Oddit Report
Every design change is detailed with clear rationale in our clear and thorough report. Our reports not only help get your team aligned on the changes, but also act as an educational tool internally.
25+ Page Oddit Report
Navigation and Slide-in Cart Redesign
Your cart and navigation are the start and end point of the customer experience, making the critical for conversion. We optimize the design, information hierarchy, and ensure the right elements are in the right spot for highest click-through.
Navigation & Slide-in Cart Redesign
Mobile and Desktop Design in Figma
We send you all your new designs in an organized Figma file. Pass them off to a developer, or use as a starting point for future page designs.
Designed for both Mobile and Desktop
Top-Level Copy Review
As part of the design process we also review and edit any necessary top-level copywriting on site. This includes headlines, sub-headings, and button labels – anything that will have an effect on conversion!
Top-Level Copy Review
PLUS
Net New Section Designs
If something critical is missing from your site, our team will design a new section from scratch and add it to the page.
Net New Section Designs
Oddit Pro
$1,750+
Redesign and optimization of selected pages
Our team reviews the pages purchased in your order and redesigns them for conversion from top to bottom – no stone left unturned.
Redesign and optimization of selected pages
Navigation and Slide-in Cart Redesign
Every design change is detailed with clear rationale in our clear and thorough report. Our reports not only help get your team aligned on the changes, but also act as an educational tool internally.
50+ Page Oddit Report
Navigation and Slide-in Cart Redesign
Your cart and navigation are the start and end point of the customer experience, making the critical for conversion. We optimize the design, information hierarchy, and ensure the right elements are in the right spot for highest click-through.
Navigation & Slide-in Cart Redesign
Mobile and Desktop Design in Figma
We send you all your new designs in an organized Figma file. Pass them off to a developer, or use as a starting point for future page designs.
Designed for both Mobile and Desktop
PLUS
Page Flow Optimization
In addition to redesigning your pages, our team also optimizes the page flow of your purchased pages. We ensure the flow of information is presenting the most critical content first, and telling the customer a clear story to optimize conversion.
Page Flow Optimization
Net New Section Designs
If something critical is missing from your site, our team will design a new section from scratch and add it to the page.
Net New Section Designs
Not sure where to start? Try Oddit free — we'll audit one page of your store and deliver a redesigned section with zero commitment.
Which Oddit is Right for Me?
Oddit Essential
Perfect for those seeking quality design & UX improvements on a more focused level (10 sections across 1-2 URLs). Great for budget conscious brands who would see significant lift by helping a single offering stand out.
- For businesses just starting to A/B test
- For single-SKU brands and products
- For smaller websites (5-10 pages)
Oddit Pro
Built for those looking to optimize multiple on-site journeys. The Oddit Pro ensures every detail is optimized to help you deliver a cohesive user experience and lower those acquisition costs. The Oddit Pro is perfect for sites that house a lot of information, products, or pages.
- For businesses who A/B test on the regular
- For websites with multiple products & journeys
- For medium-large websites (10-100 pages)
Included in Every Oddit
Wanna see a sample? Try before you buy!
Get a FREE Section Design
Oddit Report
Dev-Ready Designs
Raw Figma File
The Metrics That Reveal Where Your Store Is Leaking Revenue
A proper ecommerce CRO audit doesn't start with opinions — it starts with data. These are the metrics that tell us exactly where to look and what's suppressing your revenue. Each one points to a specific friction point in your customer journey that Oddit's redesigns directly address.
Conversion rate
The baseline — how many visitors actually buy. Industry benchmarks vary widely (1–4% for most ecommerce), but what matters is your trend and how your rate compares across device types, traffic sources, and key landing pages.
Cart abandonment rate
The average ecommerce cart abandonment rate is 70%+. When yours spikes, it points to specific issues: surprise shipping costs, forced account creation, too many checkout steps, or insufficient payment options — all fixable with targeted redesign.
Add-to-cart rate
Low add-to-cart rates signal that product pages aren't doing their job. Missing size guides, weak product imagery, unclear value propositions, or buried reviews all suppress this number before a visitor even reaches your cart.
Average order value (AOV)
AOV reveals whether your upsell and cross-sell mechanics work. Confusing bundle offers, poorly placed recommendations, and weak post-add-to-cart prompts leave money on the table that better page architecture recovers.
Bounce rate by landing page
High bounce rates on entry pages signal a mismatch between what traffic expects and what they find. Weak above-the-fold messaging, slow load times, and cluttered layouts all contribute — and each has a targeted design fix.
Mobile vs. desktop conversion gap
Most ecommerce traffic is mobile. If your mobile conversion rate is significantly lower than desktop, it's not your product — it's thumb-unfriendly tap targets, pinch-and-zoom layouts, and forms that weren't built for a small screen.
What We’re Especially Good At
“Above the Fold” Hyperfocus
Easy-to-understand Rationales
A/B Testing Ideas
Before & After Mockups
Brand Consistency Clean Up
Mobile UX for Shopify Stores
Get a Free Ecommerce CRO Audit — No Commitment Required
Not ready to commit to a full audit? Let the quality of our work convince you.
What’s a Section?
Think of a section like a slice of a page, containing specific content & functionality–like a product card or reviews section.
Collapsible content
What is an ecommerce CRO audit and what does it include?
An ecommerce CRO audit is a systematic evaluation of your store's conversion performance — identifying exactly where and why visitors drop off before buying. An Oddit audit includes a review of your homepage, product pages, cart, and checkout flow, plus dev-ready Figma redesigns of every friction point we find, rewritten copy, and a 25–50+ page PDF explaining the strategy behind every change.
How is Oddit different from a traditional CRO audit agency?
Traditional agencies run retainer engagements with discovery phases and strategy documents that leave implementation to your team. Oddit delivers the same expert-level analysis plus the dev-ready designs, copy, and strategic rationale to act on it immediately — at a fixed fee, in weeks, with no ongoing commitment required.
Does Oddit's ecommerce CRO audit work for Shopify stores?
Yes. While our audits are platform-agnostic — we work with Shopify, WooCommerce, BigCommerce, and custom builds — the majority of our ecommerce clients run Shopify stores. Our Figma deliverables are built to work with any theme or page builder.
What metrics does the audit focus on?
We evaluate conversion rate, cart abandonment rate, add-to-cart rate, average order value, bounce rate by landing page, and mobile vs. desktop conversion gaps. Each metric points to specific friction points that our redesigns directly address.
How long does an Oddit ecommerce CRO audit take?
Most reports are delivered within 3–4 weeks of purchase and completing the onboarding questionnaire. Most clients complete implementation of the Figma files within 2–4 weeks after receiving their report.
What results can I expect?
Results depend on your starting conversion rate, traffic volume, and implementation speed. Stores with 10,000+ monthly visitors typically see measurable lifts within the first testing cycle. Braxley Bands saw a 40% conversion rate increase after implementing their Oddit redesign.
Can a small or lower-traffic store benefit from a CRO audit?
Yes. Even lower-traffic stores benefit from removing friction — because better conversion performance compounds over time regardless of scale. Our free trial is a good starting point to see the quality of the work before committing to a full report.
Do I need a developer to implement the changes?
Yes — you'll need a developer to implement the Figma files unless you're using a visual page builder. Many clients use Oddit's development partners for a seamless handoff with no extra coordination required.
Ready to See Exactly Where Your Store Is Losing Revenue?
Keep building fast, without letting the
conversion-killing mistakes pile up.
